How much should hospitals spend on advertising?

abstract：:Stringent rules apply to the kinds of things hospitals can say about themselves and their services, over and above the ethics that apply to all advertising. Yet it seems clear from the levels of interest in advertising among hospitals and the growth in the use of this marketing technique in recent years that persuasio...

journal_title：Health care management review

authors： MacStravic RS

更新日期：1984-04-01 00:00:00

abstract：:A potential conflict exists between the recent growth of unionization in the health care industry and management efforts to increase productivity. One method of managing this conflict is to link employee rewards to employee productivity through productivity bargaining. ...

journal_title：Health care management review

authors： Fottler MD,Maloney WF

更新日期：1979-01-01 00:00:00

abstract：:Although health care managers pay a great deal of attention to marketing, there appears to be limited substantive action. As more organizations successfully implement the marketing concept, other organizations will follow suit and marketing will become more prevalent throughout the health care industry. ...

journal_title：Health care management review

authors： Clarke RN,Shyavitz L

更新日期：1987-01-01 00:00:00

abstract：:Examination of price trends from 1935-1966 shows that medical care prices in the United States have not always been disproportionately high. With the enactment of Medicare and Medicaid, however, many health care costs became overpriced. ...

journal_title：Health care management review

authors： Milch RA

更新日期：1979-04-01 00:00:00

abstract：BACKGROUND:A health care organization often engages in the simultaneous implementation of multiple organization change initiatives. However, the degree to which these initiatives are implemented and can be enhanced based on their interdependencies is an open question. How organizations and the change initiatives they p...

journal_title：Health care management review

authors： Spaulding A,Gamm L,Kim J,Menser T

更新日期：2014-01-01 00:00:00

abstract：:Evidence suggests that prolonging the period of new technology diffusion has the potential of considerable cost savings, although some very real, noneconomic patient costs may be incurred. Yet hospital administrators will continue to face increasing pressure to buy newer and more expensive technologies, even before th...

journal_title：Health care management review

authors： Lawthers-Higgins A,Taft C,Hodgman J

更新日期：1984-07-01 00:00:00

abstract：BACKGROUND:Although the extant literature on patient safety is rich, few studies have specifically examined safety from the patient perspective. In addition, little is known about how patients decide whether they are safe or satisfied with their care. From a foundation of attribution theory, we suggest that patients ma...

journal_title：Health care management review

authors： Rathert C,May DR,Williams ES

更新日期：2011-10-01 00:00:00

abstract：:Many assets and projects provide value to organizations in excess of the direct and indirect cash flows that they generate. Under pure capitation, the link between individual investment decisions and future cash flows is completely severed. Including the value of strategic options enhances the usefulness of the capita...

journal_title：Health care management review

authors： Magiera FT,McLean RA

更新日期：1996-10-01 00:00:00

abstract：:Forecasts based on historical trend analyses can do much to minimize the uncertainty inherent in quantifying the number and type of hospital admissions likely to occur in regional and local markets. A study was undertaken to ascertain whether relationships for admissions and discharges for musculoskeletal disorders ap...

journal_title：Health care management review

authors： Milch RA

更新日期：1981-10-01 00:00:00

abstract：:Can organizational development work in the academic setting? Because current cost constraints and federal regulations are forcing departments and services to integrate, organizational development may be the best option for management. The study reported here shows that it can work successfully in the family medicine d...

journal_title：Health care management review

authors： Aluise JJ,Bogdewic SP,McLaughlin CP

更新日期：1985-01-01 00:00:00

abstract：:A number of typologies have been developed in the strategic management literature to categorize strategies that an organization can pursue at the business level. Extensive research has established Porter's generic strategies of (1) cost leadership, (2) differentiation, (3) differentiation focus, (4) cost focus, and (5...

journal_title：Health care management review

authors： Torgovicky R,Goldberg A,Shvarts S,Bar Dayan Y,Onn E,Levi Y,BarDayan Y

更新日期：2005-01-01 00:00:00

abstract：BACKGROUND:In 2014, Maryland established a global budget policy for all hospitals in the state. Under this policy, hospitals are incentivized to not only provide clinical care services to individual patients but also address the health needs of their broader patient population through prevention efforts and investment ...

journal_title：Health care management review

authors： Cronin CE,Singh S,Franz B

更新日期：2021-01-26 00:00:00

abstract：:This article proposes new bases for the payment of hospital capital costs. Separate distinctions between proprietary and voluntary hospitals are made based on their definition of capital and the requirements for capital maintenance. Replacement cost depreciation is suggested as the payment basis for voluntary hospital...

journal_title：Health care management review

authors： Cleverley WO

更新日期：1984-04-01 00:00:00

abstract：:In today's competitive health care environment, service excellence is rapidly becoming a major differentiating advantage between health care providers. Too often, senior executives talk about their commitment to a mission statement that extols the virtues of providing world class service to their patients only to unde...

journal_title：Health care management review

authors： Ford RC,Sivo SA,Fottler MD,Dickson D,Bradley K,Johnson L

更新日期：2006-10-01 00:00:00

abstract：:Using a planning methodology and a structured design technique for analyzing data and data flow, information requirements can be derived to produce a strategic plan for a management information system. Such a long-range plan classifies information groups and assigns them priorities according to the goals of the organi...

journal_title：Health care management review

authors： Rosenberger HR,Kaiser KM

更新日期：1985-01-01 00:00:00

abstract：:To prepare for managed competition, many hospitals now focus on service quality as a means to improve their competitive position. To aid in decisions about where best to direct limited resources, managers need physician feedback about how the hospital's services compare with its competitors' services (competitive adva...

journal_title：Health care management review

authors： Burns LR,Beach LR

更新日期：1994-04-01 00:00:00

abstract：:In advising health care providers about care of the terminally ill in hospitals, risk managers generally take a legally conservative, narrow, risk avoidance approach. This orientation is generally unnecessary legally, since the legal risks in this context are exaggerated, and often lead to suboptimum medical treatment...

journal_title：Health care management review

authors： Kapp MB

更新日期：1987-04-01 00:00:00

abstract：BACKGROUND:Research in configurations and strategic groups has a rich history of revealing performance differences for hospitals and health care systems. PURPOSES:To assess the relationship between hospital-led health system configurations and the adoption of patient safety practices. In particular, the adoption of co...

journal_title：Health care management review

authors： Ford EW,Short JC

更新日期：2008-01-01 00:00:00

abstract：:The impact of public policy can be effectively and favorably managed at the local hospital level. But to do so requires using some old resources in some new ways and navigating in some areas that many administrators find uncomfortable, and in which there has traditionally been only marginal interest. ...

journal_title：Health care management review

authors： Riggs FL

更新日期：1980-10-01 00:00:00

abstract：:Minnesota's 1994 health care reform legislation authorized the establishment of community integrated service networks (CISNs) and health care provider cooperatives, which were envisioned as new health care delivery models that could be successfully implemented in rural areas of the state. Four CISNs are licensed, and ...

journal_title：Health care management review

authors： Casey MM

更新日期：1997-04-01 00:00:00

abstract：BACKGROUND:Hospital purchasing alliances are voluntary consortia of hospitals that aggregate their contractual purchases of supplies from manufacturers. Purchasing groups thus represent pooling alliances rather than trading alliances (e.g., joint ventures). Pooling alliances have been discussed in the health care manag...

journal_title：Health care management review

authors： Burns LR,Lee JA

更新日期：2008-07-01 00:00:00

abstract：:Health care researchers and managers have viewed physicians traditionally through three major lenses, that is, as professionals, suppliers, and caregivers. This article makes a case for another lens, that of the physician as worker. The worker perspective complements these existing perspectives, serves as a generative...

journal_title：Health care management review

authors： Hoff TJ

更新日期：2001-10-01 00:00:00

abstract：:A decided advantage of investor-owned companies is their ability to preserve, accumulate and attract capital. This has become increasingly important as the capital requirements of hospitals for new construction, renovation or advances of technology have grown in the past decade. ...

journal_title：Health care management review

authors： Groner PN

更新日期：1979-07-01 00:00:00

abstract：:All types of acute care hospitals across the U.S. are becoming increasingly involved in offering CAM services. Hospitals appear to be responding to consumer demand, CAM specific market forces, and their organizational missions but not to regulatory mandates. ...

journal_title：Health care management review

authors： Clement JP,Chen HF,Burke D,Clement DG,Zazzali JL

更新日期：2006-04-01 00:00:00

abstract：:Law and the professional standards of doctors, nurses and aides control the performance of their jobs and their response to directives of the institution's chief administrative officer. They might be surprised if he asked them to sit down together and discuss how a particular problem should be handled--but it's a big ...

journal_title：Health care management review

authors： Levinson H

更新日期：1976-01-01 00:00:00

abstract：:The results of a survey of 184 directors from 15 hospitals are analyzed to determine their corporate social responsiveness orientation. They indicate that board members whose occupational background is not in health care exhibit greater concern for economic performance and the legal component of corporate responsibili...

journal_title：Health care management review

authors： Ibrahim NA,Angelidis JP,Howard DP

更新日期：2000-04-01 00:00:00

abstract：:Managers may desire an approach to combining multiple productivity measurements into one score. This article demonstrates two approaches to aggregating multiple measurements, data envelope analysis (DEA) and the Multicriteria Performance/Productivity Measurement Technique (MCP/PMT). These methods are applied to actual...

journal_title：Health care management review

authors： Young ST

更新日期：1992-04-01 00:00:00

abstract：:Specialty care institutions will face many concerns during the remainder of this decade. Increased intermediary and community education, establishing reliable benchmarks, understanding and dealing with a competitive marketplace, and establishing improved professional productivity are some of the major challenges. ...

journal_title：Health care management review

authors： Eckenhoff EA,Kerstetter AL,White AR

更新日期：1983-01-01 00:00:00

abstract：BACKGROUND:Nursing home administrators (NHAs) are in key positions to improve nursing home quality. NHAs require state-level licensure, which involves passing a national NHA licensure examination and fulfilling state-level licensure requirements that vary widely across states. With multiple pathways to NHA licensure, l...

journal_title：Health care management review

authors： Siegel EO,Leo MC,Young HM,Castle NG

更新日期：2014-07-01 00:00:00

abstract：BACKGROUND:: Although management practices are recognized as important factors in improving health care quality and efficiency, most research thus far has focused on individual practices, ignoring or underspecifying the contexts within which these practices are operating. Research from other industries, which has incre...

journal_title：Health care management review

authors： Garman AN,McAlearney AS,Harrison MI,Song PH,McHugh M

更新日期：2011-07-01 00:00:00