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Recruiting and motivating black subjects to complete a lengthy survey in a large cohort study: an exploration of different strategies.

Abstract：

BACKGROUND:The effectiveness of multiple innovative recruitment strategies for enrolling Black/African American participants to the Adventist Health Study-2 (AHS-2) is described. The study's focus is diet and breast, prostate and colon cancer. METHODS:Promotions centered on trust, relationship building and incentives for increasing enrollment and questionnaire return rate. Of the sub-studies described, one had a randomized control group, and the others, informal controls. The subjects are from all states of the U.S. and some provinces of Canada. The offer of a Black art piece, follow-up calls, a competitive tournament as well as other strategies accounted for nearly 3,000 additional returns even though they were often used in small subsets. RESULTS:Flexibility and multiple strategies proved advantageous in gaining the cooperation of Blacks, who are usually reluctant to participate in research studies. CONCLUSIONS:Lessons learned during initial enrollment should help us retain our final Black cohort of 26,000, and obtain new information when required.

journal_name

BMC Med Res Methodol

journal_title

BMC medical research methodology

authors

Herring P,Butler T,Hall S,Bennett H,Montgomery SB,Fraser G

doi

10.1186/1471-2288-14-46

subject

Has Abstract

pub_date

2014-04-03 00:00:00

pages

46

issn

1471-2288

pii

1471-2288-14-46

journal_volume

14

pub_type

杂志文章

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