'Call fast, Call 911': a direct mail campaign to reduce patient delay in acute myocardial infarction.

Abstract:

OBJECTIVES:A 10-month direct mail campaign was implemented to increase use of emergency medical services via 911 calls and to reduce prehospital delay for individuals experiencing acute myocardial infarction symptoms. METHODS:This prospective, randomized, controlled trial involved three intervention groups (receiving brochures with informational, emotional, or social messages) and a control group. RESULTS:Intervention effects were not observed except for individuals who had a history of acute myocardial infarction and who were discharged with a diagnosis of acute myocardial infarction; their 911 use was meaningfully higher in each intervention group than in the control group. CONCLUSIONS:The mailings affected only the individuals at greatest risk.

journal_name

Am J Public Health

authors

Meischke H,Dulberg EM,Schaeffer SS,Henwood DK,Larsen MP,Eisenberg MS

doi

10.2105/ajph.87.10.1705

subject

Has Abstract

pub_date

1997-10-01 00:00:00

pages

1705-9

issue

10

eissn

0090-0036

issn

1541-0048

journal_volume

87

pub_type

临床试验,杂志文章,随机对照试验
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