当前位置： SCI文献检索 > Global Health Action期刊下所有文献 > How do Indonesian youth perceive cigarette advertising? A cross-sectional study among Indonesian high school students.

How do Indonesian youth perceive cigarette advertising? A cross-sectional study among Indonesian high school students.

Abstract：

BACKGROUND:Previous studies have reported an association between cigarette advertising and smoking behavior. Although this has been reported extensively in the West, it has been reported less in Southeast Asian countries that have not completely banned tobacco advertising promotion and sponsorship (TAPS). Indonesia is the only ASEAN country that has not ratified the Framework Convention on Tobacco Control, so TAPS regulation is limited. This study aimed to assess the association between youths' perceptions of cigarette ads and smoking initiation. DESIGN:We conducted a cross-sectional survey among 2,115 high school students aged 13-18 years in Yogyakarta, Indonesia. A self-administered questionnaire was distributed to gauge the perception of cigarette ads and initiation to smoking. We calculated the odds ratio (OR) between the perception of cigarette ads and smoking initiation, adjusting for sociodemographic and psychosocial variables. The sociodemographic variables included in the final model were age and sex. RESULTS:The final multivariate model showed an association between perception of tobacco ads encouraging youths to smoke and smoking initiation (OR 2.70) and current smoking (OR 7.63). Attitude toward TAPS was associated with smoking initiation (OR 1.51) and current smoking (OR 3.32). Exposure to cigarette ads had an association with smoking initiation only (OR 1.27) and did not have an association with current smoking. Having friends and family who smoked was associated with smoking initiation and current smoking in the final multivariate model. Smoking initiation and current smoking were also related to the susceptibility to smoke. CONCLUSIONS:This study revealed that cigarette ads were perceived as encouraging youths to smoke and that smoking status was consistently associated with perception of cigarette ads targeted at youths, attitude toward TAPS, and susceptibility as well as smoking friends and family. Regulations to ban TAPS, particularly cigarette ads for preventing youths from smoking, should be adopted rapidly in Indonesia, where tobacco control remains limited.

journal_name

Glob Health Action

journal_title

Global health action

authors

Prabandari YS,Dewi A

doi

10.3402/gha.v9.30914

subject

Has Abstract

pub_date

2016-08-29 00:00:00

pages

30914

eissn

1654-9716

issn

1654-9880

pii

30914

journal_volume

pub_type

杂志文章

在线工具

How do Indonesian youth perceive cigarette advertising? A cross-sectional study among Indonesian high school students.