Going beyond sensory and hedonic aspects: A Brazilian study of emotions evoked by beef in different contexts.

Abstract:

:For deeper insight into beef consumer experiences during consumption, sensory descriptions seem to be insufficient, and exploration of emotions evoked by this product are required. In this context, the present study aimed to evaluate the emotions evoked by beef consumption in different contexts. To that end, this work was structured as follows: 1) Emotional vocabulary development; 2) Selection of beef cuts; and 3) Emotional profiling of beef cuts. The emotional vocabulary was useful for characterizing emotions evoked by two beef cuts with different sensory profiles, in different contexts, considering a within-subjects design. Rump cap samples showed the highest liking and were associated with positive emotions, while outside flat samples were less liked and characterized by negative emotions. The evoked context had no effect on hedonic and emotional intensities, but increased the number of emotions elicited by consumers. The correlation of sensory, hedonic and emotional information indicated that tenderness and internal color of beef were correlated with positive emotions and higher liking scores.

journal_name

Meat Sci

journal_title

Meat science

authors

Martins MM,Saldaña E,Teixeira ACB,Selani MM,Contreras-Castillo CJ

doi

10.1016/j.meatsci.2021.108536

keywords:

["Beef","Context","Emotions","RATA questionnaire"]

subject

Has Abstract

pub_date

2021-10-01 00:00:00

pages

108536

eissn

0309-1740

issn

1873-4138

pii

S0309-1740(21)00112-1

journal_volume

180

pub_type

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