Abstract:
:The consistency of hedonic responses to three brands of vanilla ice cream over 5 weeks was examined using two procedures. Respondents (n = 40) came to the test after their usual lunch and rated their liking for ice creams side-by-side (three samples in one session) and after ad libitum consumption (one sample at a time). The quantity of ice cream consumed in ad libitum procedure was recorded. Respondents also assessed the appropriateness of the three samples of vanilla ice cream to ten usage situations, including "as a dessert" which was the context in the test situation. The consistency of hedonic responses was low over replicates (r = 0.03 to 0.48). In the side-by-side condition, only 48% of the liking responses in replicates were within one point (not at all = 1, extremely = 9), and 63% in the after-consumption condition. Some respondents ate more of all brands than other subjects did in both replicates, unrelated to differences in liking. The appropriateness ratings of brands were similar but the ratings of appropriateness "as a dessert" differentiated the brands. In the after-consumption condition the ratings of liking and appropriateness, together with consumption measures, appeared to be slightly more consistent at the individual level than those made in the side-by-side situation.
journal_name
Appetitejournal_title
Appetiteauthors
Lähteenmäki L,Tuorila Hdoi
10.1006/appe.1995.0054subject
Has Abstractpub_date
1995-10-01 00:00:00pages
189-97issue
2eissn
0195-6663issn
1095-8304pii
S0195-6663(85)70054-2journal_volume
25pub_type
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