Modifying children's food preferences: the effects of exposure and reward on acceptance of an unfamiliar vegetable.

Abstract:

OBJECTIVE:The aim of this study was to evaluate two interventions (one reward-based and one exposure-based) for increasing children's acceptance of an unfamiliar vegetable compared with a no-treatment control. It was predicted that the exposure condition would increase liking for, and consumption of, the vegetable relative to either the reward or control group. DESIGN:Using a randomized controlled design, participants were assigned to one of two intervention groups (exposure or reward) or to a no-treatment control condition, for a 2 week period. Liking for, and consumption of, red pepper was assessed before and after the treatment period. SETTING:The study was conducted in three primary schools in London. SUBJECTS:Parental consent was obtained for 49 out of a possible 72 children. INTERVENTIONS:Interventions comprised eight daily sessions during which participants in the exposure group were offered a taste of sweet red pepper and told that they could eat as much as they liked. Participants in the reward group were shown a sheet of cartoon stickers and told that they could choose one of them on condition that they ate at least one piece of the pepper. RESULTS:The exposure-based intervention significantly increased both liking (P=0.006) and consumption (P=0.03) compared with the control group. The outcome of the reward intervention was intermediate and did not differ significantly from the exposure or control conditions. CONCLUSIONS:Repeated exposure to the taste of unfamiliar foods is a promising strategy for promoting liking of previously rejected foods in children.

journal_name

Eur J Clin Nutr

authors

Wardle J,Herrera ML,Cooke L,Gibson EL

doi

10.1038/sj.ejcn.1601541

subject

Has Abstract

pub_date

2003-02-01 00:00:00

pages

341-8

issue

2

eissn

0954-3007

issn

1476-5640

pii

1601541

journal_volume

57

pub_type

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