MARKETING LETTERS 期刊简介
A Journal of Research in Marketing publishes high-quality, shorter papers (under 5,000 words, which is equivalent to 20 total pages, double-spaced with 12 point Times New Roman font) on marketing, the emphasis being on immediacy and current interest. The journal offers a medium for the truly rapid publication of research results. The focus of Marketing Letters is on empirical findings, methodological papers, and theoretical and conceptual insights across areas of research in marketing. Marketing Letters is required reading for anyone working in marketing science, consumer research, methodology, and marketing strategy and management. The key subject areas and topics covered in Marketing Letters are: choice models, consumer behavior, consumer research, management science, market research, sales and advertising,
《市场营销研究杂志》发表了关于市场营销的高质量、短论文(5000字以下,相当于20页,双倍行距,12点新罗马字体),强调即时性和当前兴趣。该杂志提供了一个真正快速发表研究成果的媒介。 营销信函的重点是实证研究结果、方法论论文以及营销研究领域的理论和概念见解。 任何从事营销科学、消费者研究、方法论、营销策略和管理工作的人都需要阅读营销信函。 营销信函中涉及的关键主题领域和主题包括:选择模型、消费者行为、消费者研究、管理科学、市场研究、销售和广告,
期刊ISSN
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0923-0645 |
影响指数
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2.772 |
最新CiteScore值
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0.00 查看CiteScore评价数据 |
最新自引率
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3.00% |
官方指定润色网址
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https://www.deeredit.com/?type=ss1 |
投稿语言要求
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Improve the quality of the paper, eliminate grammar and spelling errors, increase readability, ensure accurate communication of viewpoints, enhance academic reputation, and increase the chances of the paper being accepted. 建议点击这个网址:https://www.deeredit.com/?type=ss2,资深审稿专家为您评估稿件质量,提供针对性改进建议,最终可助您极大提升目标期刊录用率 |
期刊官方网址
hot |
https://www.peipusci.com/?type=9 |
杂志社征稿网址
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https://www.peipusci.com/?type=10 |
通讯地址
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偏重的研究方向(学科)
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BUSINESS- |
出版周期
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出版年份
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0 |
出版国家/地区
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是否OA
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0 |
SCI期刊coverage
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Science Citation Index Expanded(科学引文索引扩展) |
NCBI查询
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PubMed Central (PMC)链接 全文检索(pubmed central) |
最新中科院JCR分区
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大类(学科)
小类(学科)
综述期刊
管理学
BUSINESS (商业:管理)4区
否
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最新的影响因子
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2.772 | |||||
最新公布的期刊年发文量 |
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总被引频次 | 0 | |||||
影响因子趋势图 |
近年的影响因子趋势图(整体平稳趋势)
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2022年预警名单预测最新
最新CiteScore值
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0.00
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年文章数 | 45 | ||
SJR
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SNIP
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CiteScore趋势图 |
CiteScore趋势图
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本刊同领域相关期刊
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期刊名称 | IF值 |
Internet Research | 6.705 |
Electronic Commerce Research and Applications | 5.954 |
INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE | 4.257 |
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE | 9.324 |
JOURNAL OF MARKETING | 9.367 |
JOURNAL OF SERVICE RESEARCH | 10.56 |
JOURNAL OF BUSINESS VENTURING | 11.944 |
JOURNAL OF RETAILING | 5.193 |
ENTREPRENEURSHIP THEORY AND PRACTICE | 9.974 |
本刊同分区等级的相关期刊
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期刊名称 | IF值 |
INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE | 4.257 |
Consumption Markets & Culture | 2.844 |
JOURNAL OF PUBLIC POLICY & MARKETING | 4.455 |
Journal of Social Marketing | 2 |
Journal of Macromarketing | 4.55 |
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING | 3.427 |
Journal of Electronic Commerce Research | 2.832 |
Journal of Consumer Behaviour | 3.247 |
International Journal of Consumer Studies | 3.825 |
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